We are board specialists and only work with high quality materials. Components like carbon, fiberglass, inserts, etc. are provided by European-based companies.
For example, we use one of the best top sheets available on the market produced by Isosport, who are Austria-based. Europe is simply the best location and deliveries from our providers to factories are very fast. It takes just a couple of days to get what you need.
Another reason is that the factory is the result of a joint set up. In 2009 we set up a new manufacturing partnership with whom we grow together with every new development and project. To create a new model it is essential to develop all prototypes applying the techniques we use for serial production. There is an incredible amount of detail you have to account for, and you have to be on site and react constantly. Since we are based in Barcelona, our factories are just a few hours away.
Having the factory close to distribution makes operations much more flexible. We produce bigger quantities just before the main season and throughout the year on customer demand. This has two main advantages: Constant availability of boards and ability to react. In case a specific size is not available we are able to deliver it within three weeks. It is very different from a one or two time shot production, where you have to wait three months for the new arrival by boat.
I personally design all boards from scratch. Each board has its own attributes and it only makes sense to me to launch a new board concept if it offers a significant advancement for the industry. Lots of input and ideas come directly from our customers and team riders as they are out in the field. Sometimes our inspiration comes from other sports or motor industries. It can also happen that a board concept is on hold for a longer period of time until we find the key to move it forward. It can depend on materials and/or technique. Once we pass that stage, we develop the first prototypes and test them directly. We produce a lot of prototypes throughout the year and I lead all modifications and changes on site until we get to the final product.
Product releases depend on the type of board. The high-end carbon boards like MK5, Enduro, and Advisory follow a different lifecycle pattern. They have a longer development stage (one year at least) and are very different from each other with regard to design (channels, double concave, bevels, etc.) and performances (flex, speed, pop, etc.). Therefore, we maintain them for at least three years. We may renew them with some minor changes (design) or with improvements.
With kiteboards there is just one way to get standout features: Through craftsmanship and the selection of the finest materials. We only use Paulownia wood as it offers the best ratio between strength and weight. Strength is very important in the press and backing process and this material has the right internal resistance under maximum pressure in order to spread the epoxy homogeneously. More and more riders are switching to boots and for this reason we added extra stainless steel inserts. Boots produce a much higher load on the inserts so they must be fixed into the wood core as firmly as possible. We tested many different constructions and achieved the best result by laminating the inserts between the glass/ carbon layers on the bottom side. The result is that the boards reach a breaking strength of 1,100 lbs. per insert!
All the boards are 3D designed on top for thinner edges and a stiffer profile between the feet and more flex in the tips. They also feature semi-translucent graphics. This means we set the bar very high and each board has to be perfect as the flaws cannot be hidden. Particular attention is also given to how the carbon and fiberglass layers are positioned. In some cases we have to use different layers and structures to produce the desired effect. In these cases experience, know how, and the choice of materials are fundamentally important.
What are the main differences between the AdvisoryCarbon,MK3Carbon,and Logic?
The three models are very easy to distinguish as each one is very specific to a riding style. The Advisory Carbon is a full carbon board with biaxial and quadaxial layers that spread the rider’s force in a circular manner. It provides maximal stiffness and locks the torsion. The construction is very appreciated by pure wakestylers who are able to handle massive pop. It’s highly recommended to use this board with boots. The MK3 Carbon is built with 45° biaxial glass topped with unidirectional carbon fibers from tip to tip. The unidirectional carbon fibers work like a bow and direct the rider’s impulses and forces to the tips directly. Freestyle riders like the speed and control provided by the unidirectional carbon for high jumps. The control in choppy water is awesome and it is a really fast board. The Logic is built to provide comfort. You need no particular skills to ride it. The triaxial glass construction offers strength and it’s meant to satisfy anyone who has started and wants to progress in the sport. It is really forgiving and you feel confident at all times. The straighter outline is highly appreciated for its upwind abilities.
There are two sizes available – a compact board (139x46) that fits in a board bag for traveling purposes and a larger one (159x44) for ultra light wind. The 159 Drive has convex rails for improved upwind abilities and has two extra heelside fins. This means you need less angle and can use more board surface for early planning. The board also glides longer in lulls. This board comes with four standard fins (4.8 cm) and two additional center fins (5.5 cm).
At first sight the two boards seem similar but you can ride Logic 140 in a much wider wind range including strong winds. It has a rounder outline and is 2cm thinner than the Drive 139. It was designed for taller and hefty riders who are looking for a dynamic board for freeride. The Drive 139 is a “pocket size” light wind board that fits in any board bag and the outline is totally square. The special Trapezoid 3D Cap has been designed to offer more stiffness on the heelside while maintaining a lot of flex on the toeside for blind tricks. It is a must have and easy to ride board to enjoy lighter wind days.
Enduro and Advisory are two completely different boards. While the Enduro is a special kite park (and cable park) board with triple stage flex and hybrid construction, Advisory has a double concave and a stiff 100% carbon construction which is best with boots and on open waters. We used the finest and lightest carbon layers available on the market and riders notice it right away.
Advisory did not follow the ordinary R&D process. It was more a project for myself. I come from skateboarding and the stiffer the board, the more pop you will get. At the beginning my objective with the Advisory was to produce a carbon board just for me, without compromise. To control the tremendous pop, I focused on the bottom shape: A double concave with a pronounced center edge. I prefer to ride that board with 2.0 cm fins for a loose feeling during heavy landings. It seems that I’m not the only one who loves it! The good reviews are evidence. It is difficult to explain this board in words. It is a question of feeling.